To communicate science effectively there are challenges scientsts should consider when trying to craft audience-appropriate messages. The use of concept maps, people as facilitators, and effective teaching strategies can help scientists communicate effectively.
This study looks at challenges which can occur during message packaging and understanding. Specifically it focuses on the use of concept maps as an effective tool for creating audience appropriate packages. Concept mapping allows both specialists and learners to see connections among related concepts. It shows the big picture, while also allowing one to focus in on details. When a learner makes connections between concepts, her/his understanding of the material deepens.
Presented by: Carrie Armbrecht, Annette deCharon, Jennifer Graves, and Fei Chai
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2010 Ocean Sciences Meeting, Portland, OR